For the last few years, we have seen a lot of articles based on “Content is King” and the situation still continues and more vigorously. Good and quality content still holds a prominent role in the success of your search engine optimization campaigns and it seems that the importance of great content on website has increased in the last few months, and that is mainly after the Google Panda effect. Google Panda effect have clearly defined the need for unique and quality content on the website and had started ignoring websites with poor and duplicate content.
I have come across certain websites, which are performing exception well in the search engine in spite of no SEO activities at all. I had a close look at the website and found out that the back links for those websites were pretty good in numbers. When I was informed that these sites are not at all optimized for the search engines even once, I was really shocked and amazed. I just went through the website and at last I found out the major reason behind the amazing search engine visibility of those website. And it was none other than its content, which made it out.