If you are trying to run a business, then running a blog is an absolute must. Although many people don’t realise this, blogging can be highly beneficial, when it comes to marketing. However, you will only reap the rewards from your blog if you go about it in the right way. Here are four tips that will help you to successfully use your blog to market your business.
Most of the people making money online agree to this phrase, however, there are few, who may not support it. However, the fact is blogging is one of the ways of making extra money since it involves many things. First of all you need to take some time in establishing your blog over the web landscape then it’s possible to earn money out of blogging. Without investing time and treading on your blogging path for a while, it’s not possible to make instant money. Hence making money from blogging though could be a good idea, but not all can leverage from it. People who are good writers and have an edge over their niche area subjects after carrying out blogging for some time are able to make money out it. Not any Tom, Dick or Harry can plan to start earning money from this platform. Let’s check how a blogger can make money through his or her blogging efforts in the following paragraphs.
As a newbie blogger, you might come across situations wherein you might be commenting on many distinct blogs leaving a link and you might be getting traffic that has references from that link but still Google does not list them. You might wonder as to why has this situation arisen. The answer is pretty simple to comprehend. These links are nofollow links. In other words, nofollow links are the ones that have rel attribute nofollow. Similarly, dofollow links do not follow the nofollow attribute.
Blogging has always been considered as a very lucrative pastime activity, but have you ever wondered about how difficult it is to engage people into it? Making your posts read and commendable is a very tedious task. For that your need to do a whole lot of things in addition to being patient and constantly adding new stuff to your blog posts. In order to achieve the aim of making it engaging, you need to set some goals.
Firstly, make sure to receive comments which are relevant to your topic. Secondly, you should try and aim that readers of your blog link and share your posts. Thirdly, make sure the visitors to your blog come more often to check out stuff. Fourthly and finally, try and make sure to build a long-term relationship with your blog readers. In order to achieve these goals, you need to know certain tricks of how to get people engaged.
• The first thing you can do to achieve your aim is by making a direct conversation with your reader. Try using verbs like ‘you’, ‘we’, ‘your’ etc to bring a conversational feeling in your post. You can also questions your readers during some points in the blog, so as to evoke a response and thus get into a conversation. Posting questions in your post or making your blog title itself in the form of a question is certain to attract readers if the question/topic is of their interest.
• Try and make your paragraphs shorter and crispier. Long paragraphs generally tend to make the visitor conclude that they are boring and completely indigestible. Short paragraphs with information distributed equally are more appealing for the viewer.
• Thirdly, make an attempt to mention data and facts in bullets. With this pattern, visitors shall be able to find data easily which is of their interest and liking. Grouping paragraphs that contain similar content along with short subtitles is also another way of engaging your visitors. Highlighting important content may help in passing across important information to everyone.
• You can also make use of various types of media files like pictures, videos, snapshots etc relevant to your content, to make your blog more appealing. But always make sure to add such content on the top portion of your blog.
• Next, be very careful regarding grammatical errors and spelling mistakes in your content. This will only evoke negative and ironical remarks and comments from your blog readers and moreover, they won’t be providing as a suggested reading to their friends. Another thing worth mentioning here is that always check and cross-check all the data that you are mentioning in your post. Wrong information may also result in online humiliation from readers.
• The final and the most important thing to be mentioned is that always try and maintain a mutual relationship with your readers and commenters. When you will be replying to a post by your commenters, they will also get involved automatically, thus making the post quite engaging.
Thus with the help of all these methods, you can help achieve a good number of visitors on your blog and also keep them engaged by acting proactively.
About the author: Diana is a blogger by profession. She loves writing, reading and travelling. Beside this she is fond of luxury cars and wishes to own one day Porsche Cayman.
Blogger / Blogspot is one of the most popular and free blogging platform which is used by a large number of people. It is owned by Google and is one of the best free blogging platform available. Since it is owned by Google it is easily indexed by Google and most of its features are SEO friendly. You can also select from a list of free templates for your blog which is provided by Blogger itself.
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Content syndication is the process of publishing the content of your website on other websites( partially or fully). Content syndication can be automated syndication as well as manual. A best example for automated syndication is the syndication of content or snippets through RSS feeds or similar application. In manual syndication you place the content of your website / blog on other websites manually. [Read more…]
When you plan to set up a blog, there would be many factors that come to your mind. First the blog should be neat, the content should be compelling and the most importantly the blog should drive traffic. More traffic means more readers, followers and other extra income. So usually we try to make the blog as Search Engine friendly as possible and add all the available SEO plugins. Also we try to take care while deciding on the keywords, to get more traffic. Apart from this we also try to get links from other sites, which are very much related to our blog in terms of content. Another way to promote your blog is to submit your blog to various blog directories, which contains list of the blogs and are arranged according to the theme of the blogs. These directories make it easier for other to find blogs related to their interest and helps us in getting targeted visitors. There are various blog directories available, but I would like to list 10 of them which I have found useful.
1) Bloggeries – Bloggeries is a good blog directory which accepts blogs and has various sub categories. It also has features such as forums, listing of the most viewed blog, latest blogs etc.
2) Blogged.com – This is a free directory and shows the postings of the blogs as a News feeder format. This has various features such as following others, starting discussion etc.
3) Blog Explosion – Blog Explosion is another free blog directory which helps in getting traffic to your site. Once you submit your site, it would take up to 7 days to get your site approved or rejected.
4) Super Blog Directory – This is another blog directory with useful features such as the latest submitted links and blogs, most popular blogs, top rated blogs etc.
5) Bloggapedia – Bloggapedia is another free blog directory with a good layout and helps to see the most popular searches in the directory.
6) Bloggernity – Another blog directory which is free and worth for blog submission. Offers features such as forums, blog search etc.
7) Blog Universe – Blog Universe is another unique blog directory which is used to submitted video and podcast blogs.
8 ) Blogcatalog – This blog directory serves as a social community for bloggers and helps in searching, connecting with other bloggers, promoting your own blog etc.
9) Blog Hub – Another important blog directory with features such as new blogger list, hot topics etc.
10) Spill Bean – Spill Bean is another attractive and simple blog directory which helps you to submit your blog for free.
There might be other blog directories which I have missed, but these 10 directories seem to be more important to me. Hope you have enjoyed reading this.
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