Google Analytics is one of the most powerful, user interactive, efficient and yet free web analytics tool from Google which has a large number of user base. Majority of the webmasters uses Google Analytics for tracking their site traffic, visits, content popularity and other importance factors that can help them in planning their online marketing campaigns in a better way. Google Analytics has been there for a long time and ever since their arrival, they have made various changes and updates to make it more effective from a user point of view.
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