Mobile-First Indexing and Small Businesses: What You Need to Know

Since November 2016, the SEO community has been readying itself for the launch of Google’s mobile-first indexing feature. As you already know, this change increases how Google ranks websites; while businesses that have desktop-only sites will still be indexed, their rankings won’t be nearly as impressive as those sites that have made mobile optimization a priority. When you consider that the first position Google search result receives 33% of the traffic share and at least 75% of all clicks are obtained by sites on the first page of search results, it’s clear how essential it is to pay attention to major changes in how rankings are determined.

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