Information Architecture – SEO ground zero
Sep 21 2011
Posted by George as Search Engine Optimization
Content organization should be one of the first steps when building a website, but it is often overlooked. A flashy website and a large marketing budget will never be enough to turn a successful website if the visitor cannot find what they are looking for easily. It is also a big part of SEO and URL structure, the deeper indexed a page is in your site the harder it will be for it to rank high.
What is deep URL structure? Take this link for example; www.mysite.com/catagory/subcatabory/product/review/specs This URL is 5 directories deep, not the greatest for SEO and is something that can easily be changed.
+ READ MORE
How to Create Customized URL For Your Facebook Group
Sep 20 2011
Posted by George as Online Marketing
Facebook groups are one of the best features of Facebook and groups helps to stay connected with a group of friends and discuss and share information in a casual way. Unlike Facebook Pages, Groups are not fully accessible by non-members and if you need to know more about the activities inside the group, then you need to join the group. Since Facebook groups are indexed by search engines, it would offer you some good value from the search engines if it is optimized properly.
+ READ MORE
Alltop is considered as the “Online Magazine Rack” of the internet which has subscriber to a large number of websites to provide an aggregated and categorized list of websites. Almost all of the topics are covered in Alltop and it would be much easier to search for any good article related to a particular topic on Alltop. A lot of people visit or subscribe to Alltop and hence if your site is listed on Alltop, you can expect a good flow of traffic along with a potential chance of getting relevant backlinks.
+ READ MORE
Why You Should Use SEMRush for Your Online Marketing Activities
Aug 26 2011
Posted by George as Online Marketing
SEMRush is one of the most exciting online marketing tool that I have used of late. This is a great paid online marketing tool which helps you in improving the overall marketing campaigns for your websites. Even if you are new to this tool, then also you would not find any difficulty in handling this online tool as it provides an easy to use interface. SEMRush comes as a handy tool for Google organic and AdWords competitor’s keywords research and helps you in gathering vital data.
10 Tips for Optimizing and Promoting YouTube Videos
Aug 11 2011
Posted by George as Online Marketing
YouTube is one of the most powerful and popular video sharing site and is one of the best medium for marketing a product or services visually. Most of the companies create video clips related to their products and services, and upload them on YouTube hoping to get video views and thereby improving their business. Since visual ads are more effective than text ads and image ads, more and more companies are turning towards YouTube videos. YouTube marketing has become one of the best form of online advertising methods and businesses are really willing to invest in this online advertising method.
White uploading videos onto YouTube, there are certain things which can be done in order to optimize and promote the video so that you get more benefit from your Video marketing campaign. These are certain optimization and promotion tips which would help you to get more out of the video marketing campaigns. Here I would like to share 10 major tips for optimizing and promoting YouTube videos, so that you get the most out of it for your business.
+ READ MORE
In its latest move to remove the unwanted or irrelevant listings from its search results Google has come up with a new form for reporting webspam. Webspams are sites which tend to violate the Google Webmaster Guidelines and trick Google so that they rank higher in the search result pages. Google have been fighting against the spam results for a long time and every time it has come with features which were helpful in removing bad websites from the result pages.
+ READ MORE
Some Cool OnPage SEO Tips and Strategies By SEOBook [Video]
Aug 08 2011
Posted by George as Search Engine Optimization
I have already mentioned about onpage SEO and its importance on your overall SEO activities. Onpage optimization in SEO is one of the most important aspect which is given due respect. If you have done onpage optimization in the best way, then you are half way through and on the other hand, if your onpage activities are not upto the mark, then you would be facing some real problems in your SEO campaigns.
+ READ MORE
Google Webmasters Tool has now introduced a new feature which helps you to ask Google to index your web pages on demand. The new feature comes with the Fetch as Googlebot option in the Webmasters tools which helps you to see how your web page appears to Google. If there is no issues in fetching your web page, you can see a “Success” status on the same page. Now, you can also see an option saying “Submit to Index” and once you click that button your particular page would be submitted to be indexed by Google.
Once you submit the web page to be indexed by Google, the Googlebot with crawl that ULR within a day. After that Google will consider it for including in their index, but they do not guarantee to index all the submitted URLs. Google would be still using their regular process which they used to imply on the URLs that were discovered before this update.
+ READ MORE
