Online marketing and advertising is on the rise and more and more companies turn towards the internet to promote its products or services. Online marketing includes services such as SEO, SEM, Social Media Marketing, Affiliate Marketing, Email Marketing etc. All of these services have their own benefits such as speed, accuracy, reach, conversion rate etc.
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Beware of Fake or Forged Page Rank While Purchasing a Website
Jul 29 2010
Posted by George as Google
I am writing this post on behalf of a small blunder created by one of my friend. He was lately into SEO activities and the dude decided to buy a ready made website related to his niche (Travel). As per my advice he searched in DigitalPoint.com’s Market Place for a website suited for his interest and budget. I also cautioned him to be careful while purchasing websites and asked him to make a good research on a website before buying it.
After a few days he rang me up and told me that he had purchased a website with a Google Page Rank 4 for just 30 USD. He was really pumped up, as it was clear from his way of talking. I really felt shocked and some doubts started creeping into my mind regarding the price and the Page Rank of the website. I asked him to mail me the URL of the website and he did it immediately.
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Google Insights for Search is a powerful online marketing tool by Google and is your for various online marketing activities. The tool is sued to analyze data collected over millions of users from different data centers. It is used to effective analyze keywords and its trends based on the total number of searches done on Google over a certain time period. The data provided by Google Insights is updated once in a day and except for some some rare cases there may be some slight delays. The tool detects the highest peaks in search volume for a particular keywords and randomly shows a set of related news headlines.
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Finding the meaning of a word on the net is so easy as there are many online dictionaries and other sources which helps you in getting the exact meaning or definition for a dictionary related word. You can also get the meaning of a word by prefixing the world define or what is infront of the word for which you are seeking the meaning. For example if you need to get the meaning for the word “successor”, then you have to type “define successor” or “what is successor” in the Google search box. Then Google would show you the relevant sources leading you towards the meaning of the word.
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Most of us might be well familiar with Google Adwords and how it works, and some of us may not use it much frequently. Hence we might not be aware of all the available features of a Google Adwords Campaign. This post is intended to help you to create an Image Search Ad with Google Adwords for Google Image Search.
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Google has recently revamped its Image search results and overall it looks good. As with the previous Google image search results, the images does not have any text or URL beneath it. Instead it shows a popped image when you hover your mouse over the image and it also shows the image name and URL.
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Using Google Analytics Does not Have Negative Effects on Rankings
Jul 17 2010
Posted by George as Web Analytics
Will Using Google Analytics Have A Negative Effect On My Ranking? This question have been asked a several times on many search forums and people were really feared if there is something that would affect their search ranking with the use of Google Analytics. In the latest Google Analytics Blog Post, Matt Cutts has answered this query and the answer is a big no. There is no way that Google Analytics usage would affect your search engine rankings.
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Mouse Movements May Influence Your Website’s Ranking in Google Search
Jul 16 2010
Posted by George as Google
It might not be too long before your mouse movements may influence your ranking in Google search results. A new patent has been granted to Google to track the position of the mouse cursor of the user. The patent is named “System and method for modulating search relevancy using pointer activity monitoring” and is invented by Taher H. Haveliwala. The patent was filed way back in 2005. This patent allows Google search engine to collect information when users hovers mouse pointer when viewing a search result page.
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XML sitemaps are usually used to inform Google about your sites content so that they can index them easily. XMl sitemaps can be used for different file formats that are available on a website. Till now we used to create separate sitemaps for different file formats. The ever increasing specialized formats prompted us to create more multiple sitemaps to accommodate these multiple file formats.
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